Houston Google Map Ranking Source

It is critical in today’s digital world to be available on the most trusted search engine’s mapping service:  Google Maps. 

Google Maps is a web mapping service offering aerial photographs, street views, satellite images, 360-degree panoramic views, and real-traffic conditions.

A top three Google map ranking can easily guarantee you more search traffic and quality leads.

 A business that is easily located and highly visible on Google Maps is one that customers will find more reliable and trustworthy, easy to connect with, and one that will be better able to target its relevant audience frequently. For all these reasons and more, a business should do its best to figure in Google Maps listings.

houston google map ranking

GET ON THE MAP

Google Map Rankings are King!

Businesses will truly benefit if they rank high in the Houston Google Map ranking.  Preferably in the top 3 listings. 

Over 75% of users tend not to go beyond the first page of search results.  You want to be on page 1!

The important question then becomes, “how to improve your Google Maps ranking?”

First, create a listing by going to Google Maps and choosing the option of “add a missing place.”

Now that you are on the list, we take a look at the factors that can help rank you higher. 

Red Fox Digital Media are experts at getting your site ranked higher in the Google Map Pack.

Read more about how we can help get your site ranked higher.

Business growth is our expertise.  Give us a call to chat.

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How To Improve Your Houston Google Map Ranking

Claim Your Listing

It is easy to set up a basic Google Map listing.

Simply enter basic company information such as the name, category, and location of business in which case you will not rank anywhere near the top.

However, when you claim your listing, you will need to give many more details of your business and the more information Google gets, the higher your listing can rank.

Here are some top tips to ensure your Houston Google map ranking is the best it can be.

Add More Information to Your Google Maps Business Listing

 

  • The first most important piece of information is the name, address, and phone number (NAP) of your business. Make sure to be consistent with it across the web. The more consistent you are, the more reliable Google Maps will find you, and accordingly rank you higher.
  • Avoid using a toll-free number such as 800 as Google finds them less reliable considering these numbers are often used for spam. Using a local number for contact will give the image of a genuine, trustworthy organization and help your listing rank higher on Google Maps.
  • Google Maps likes to keep users informed about the opening hours of businesses. It is important that you provide accurate information with regards to your hours, updating Google as your timings change. A business providing updates is seen by Google as one that is active, therefore trustworthy, and this will encourage Google Maps to improve your listing’s ranking.
  • Categorize your organization properly. Make sure to choose the primary category of business as that which is the core of your business and follow that up with including all other applicable categories- if there are any- in the secondary category. Proper categorization will ensure that your listing shows up in the relevant searches, helping maximize your exposure to your target customers.
  • An accurate business description that is brief but effective in connecting with potential customers will rank well with Google Maps and likely improve your listing’s position. Make sure to include keywords so that searches for relevant products and services lead to your business’s name.
  • Upload high-quality, compelling photos of what your business looks like. Consumers love to see pictures and so Google loves to show them. If you are able to show pictures of your place, Google will see this as a sign of you being active as well. All of this combined, your ranking will improve.
  • Google is known to provide favorable ranking to the listing of businesses that have been positively reviewed by their customers on Google. This will give Google the indication that you are active and involved and it will also help consolidate your connection with visitors and customers, leading to more positive reviews. The end result will once again be improved ranking of your business in Google Maps.

As can be seen, there are numerous, simple ways of improving the ranking of your listing on Google Maps. Improving the ranking of your listing is easy to do and will benefit the business in many ways.

However, a business can only truly succeed if it implements a well-coordinated strategy. Thus, while a higher ranking in listings is an invaluable tool to use, it won’t fully deliver the rewards you seek unless it is complemented by its other digital marketing counterparts. Used in conjunction with all the other tactics, improved ranking in Google Maps listing can be a formidable tool.

You can rely on Red Fox Digital Media to incorporate the digital marketing tactics required to improve your Houston Google map rankings and make sure your website get the attention it deserves.

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